We are seeking a Marketing Specialist to join our team, in our Tallahassee Office.  This role’s primary responsibility is to maintain B2B lead generating campaigns through SEO/SMO, Google AdWords, LinkedIn, our website, email marketing, and online events. If you are growth-focused, driven to achieve, and innovative with technology, we want you on our team.

In this role, you will:

  • Manage various email campaigns, including calls-to-actions and content used in our email sends.
  • Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, e-books, reports, webinars, infographics, etc.).
  • Research of vertical contacts, vertical competitors and competitive moat
  • Troubleshoot technical issues related to email blasts and other digital marketing assets
  • Discover new strategies to enhance the marketing campaigns

Here’s what you need:

  • Understanding of digital products and as it relates to customers, prospects, and key trends.
  • Successful candidate will have great attention to detail, ability to multitask and excellent interpersonal skills.

What would be a plus?

Digital Advertising Experience: SEO, SMO, PPC, Google AdWords, LinkedIn etc.

Salary: 30-40K, based on experience

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