AAFT Luncheon: Julio Lima – Say It Loud!

Julio Lima, Creative Activist- Say It Loud! Julio Lima is one crazy dude. He’s passionate, creative, honest, and funny as all get out. Reading his Facebook updates alone will keep you entertained throughout the day. Julio is a big fan and advocate for the arts. The guy works hard and knows how to have a good…

April Luncheon: Your Brain on Story

Mike McHargue (known on the Internet as Science Mike) helps people understand the science behind everyday questions to empower them with insight. He’s a veteran of the advertising/PR world, with 15 years experience building digital and social campaigns for national brands at The Zimmerman Agency. Today, Mike is an author, speaker, and the host of…

AAFT Luncheon: Growing Your Brand

Growing your brand through a successful community-based marketing program What does it mean for a brand to be part of a community? Community-centric companies have shown to have a more loyal customer base and stronger sales patterns, even during challenging economic times. But how does a brand adopt a true community mindset across its organization?…

AAFT Luncheon: Message Delivery

When is it best to use Public Relations, Advertising or Marketing principles? Dispel the confusion with seasoned professionals as they discuss the best use of each discipline, given some specific challenges we all have the possibility of facing in our jobs. What are the differences and similarities of each approach as they tackle challenges, and…

AAFT Luncheon: Programmatic Opportunity

Delivering the right message to the right person at the right time is the promise of programmatic media buying. Amy Auerbach from 22squared will discuss the digital disruption that created the need for programmatic buying and how advertisers both large and small are taking advantage the programmatic opportunity. We will discuss the technology and the application…

Call for 2015 Silver Medal Nominations

The American Advertising Federation’s Silver Medal Award was established in 1959 to recognize outstanding members of the Advertising community. This award is chosen by a panel of past Silver Medalists to honor an individual’s contribution in the advertising field who have been active in furthering the industry’s standards, in displaying creative excellence, and in demonstrating…

AAFT Luncheon: Purple Rock Scissors

Upstream in Digital Entropy Michael Parler (Vice President) and Jim Powell (Director of Technology) share experiences and insights from Purple, Rock, Scissors (PRPL), a fast-moving digital creative agency located in Orlando Florida. Learn about the DNA behind the scenes at PRPL, how it recruits digital talent, and how they tackle projects with a goal-driven approach.…

Creating at the Speed of Culture

As media channels multiply, how can you take advantage of a 24/7 world to create stories that make meaningful connections? Featured Guest Speakers Rusty Howard, EVP, Director of Digital An industry veteran, Rusty has worked for Mccann-Erickson, 22squared and served as CMO for an IT solutions company prior to joining The Zimmerman Agency. While at…

2015 American Advertising Award Winners

The American Advertising Awards is the advertising industry’s largest and most representative competition, attracting over 50,000 entries every year in local ADDY competitions. The mission of the ADDY competition is to recognize and reward creative excellence in the art of advertising. Conducted annually by the American Advertising Federation (AAF), the local ADDY Awards is the…